READ Association of Saginaw County receives $25,000 Match on Main grant

READ Association of Saginaw County was one of 19 organizations to receive the Michigan Economic Development Corporation (MEDC)’s Match on Main Grant.

MEDC’s Match on Main (MoM) program provides funding to communities that participate as a select and master level community in the Michigan Main Street program or are a Certified Redevelopment Ready community. The communities, who receive the grant funding from the MEDC, in turn award grants of up to $25,000 to eligible businesses seeking support.

“Michigan’s unique downtowns are the heart of our communities, and with today’s Match on Main grants, we are helping small businesses in both peninsulas by investing in bustling commercial districts for people to visit, shop, and dine in, attracting more talent and new investments,” said Governor Whitmer. “These grants will help our cities and towns continue to grow and thrive, building on our ongoing economic momentum. Currently, Michigan’s unemployment rate is 4.4% and we have experienced 11 straight months of job growth, adding 174,000 jobs year over year in March. We will keep our foot on the gas to grow our economy, create more jobs, and invest in small businesses.”

Grants may be used by the business for eligible expenses that support technical assistance, interior building renovations, permanent or semi-permanent activation of an outdoor space, permanent or semi-permanent business infrastructure related to COVID-19 recovery efforts, and other working capital needs such as marketing needs and inventory expenses. Additional needs identified by the business and supported by the local community are also considered.

The READ Association of Saginaw County is a local initiative started in 1966 in response to a high correlation between juvenile delinquency, poverty and illiteracy. READ’s mission is to help students improve their reading skills and discover the joy of reading. Primary goals are to motivate children to want to read and to enhance their confidence and self-esteem so that they can read at their respective grade level.

READ is governed by a 15 member Board of Directors and is funded by the United Way of Saginaw County, local foundations, individual contributions and business partners.

“Thriving small businesses are the cornerstone of what makes Michigan’s downtowns unique and authentic while helping to create economic opportunity across the state,” said MEDC Senior Vice President of Community Development Michele Wildman. “With the support of the Match on Main program, we can help local businesses grow and create jobs, while further developing vibrant and attractive places where people want to live, work, visit and play.”

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