Privacy Policy

Please review our Privacy Policy to learn how we use the information collected on our site.


The Michigan Banner operates www.michiganbanner.org; operates a Facebook page; delivers newsletters and other content via email; and makes the same or similar content available to mobile users. Our Privacy Policy applies when you use any of these Services. It describes the kinds of information we may gather when you use the Services, how we use your information, when we might disclose your information, and how you can manage your information.

Our policy does not apply to websites maintained by other companies or organizations to which we may link or who may link to us. We are not responsible for the actions and privacy policies of third party websites.

By using our Services, you are accepting the practices described in our Privacy Policy, including our use of cookies and similar online tools. If you do not agree to the terms of this Privacy Policy, please do not use our Services.

What information do we gather about you?


The information we gather falls into two categories:

  1.  Personal information you voluntarily supply when you subscribe, order, complete a survey, or provide your email address
  2. Tracking information collected as you navigate through our site.

Paid Products and Services

While our website is free, we may occasionally sell items or services. To enable the purchase of these and other products, we collect and store billing information. This information will only be shared with third parties who perform tasks required to complete the transaction. Examples of this include fulfilling orders and processing credit card payments.

Reader Surveys, Reader Panels and Market Research

The Michigan Banner may collect personal information from readers in connection with voluntary surveys. Data may be collected on our website, on the phone, or via email. Readers are primarily contacted via email, with links to online surveys, but may occasionally be contacted by telephone or mail. All survey data is reported and/or used in aggregate form only, and no personally identifiable information is released.

Aggregate Information Collected Through Technology

  • Cookies and Other Technologies
    As is standard practice on many websites, YES! uses “cookies” and other technologies for legitimate interests to recognize you to help us understand which parts of our website are the most popular, where our visitors are going and how much time they spend there. We use Google analytics to do some of this collection. We reserve the right to change the vendors who provide us with usage data. You have the option to opt-out of Google Analytics cookies altogether here:   https://tools.google.com/dlpage/gaoptout?hl=en .

What do we do with the information we gather about you?


Statistical Analysis

The Michigan Banner may perform statistical, demographic and marketing analyses of subscribers, and their subscribing and purchasing patterns, for marketing and customer service purposes

Email Newsletters 

If you choose to receive them, The Michigan banner will send you email newsletters.

The Michigan Banner complies fully with the federal CAN-SPAM Act of 2003. We will not share, sell, rent, swap or authorize any third party to use your email address. If you feel you have received an email from us in error, please contact info@michiganbanner.org.

Email Promotions

If you provide your email address as a customer or newsletter subscriber, The Michigan Banner reserves the right to send you promotional emails about products and services offered by The Michigan Banner, fundraising campaigns, and occasional events that The Michigan Banner participates in. You may opt out of these emails at any time.

Survey Email

Occasionally, The Michigan Banner may send you an email inviting you to participate in user surveys. User surveys greatly help us to improve our Website and Print Newspaper and any information we obtain in such surveys will not be shared with third parties.

Emails From You

If you send us an email, you should be aware that information disclosed in email may not be secure or encrypted and thus may be available to others. We suggest that you exercise caution when deciding to disclose any personal or confidential information via email. Please do not send credit card information via email. This is better conveyed via a secure form on our website or over the phone to our Customer Service representatives. We will use your email address to respond directly to your questions or comments.

With whom do we share the information we gathered?


The Michigan Banner will not sell, rent, swap or authorize any third party to use your email address without your permission.

Service Providers

We contract with other companies to provide services on our behalf, including credit-card and billing processing, website analytics, and for re-marketing or to advertise The Michigan Banner products across the internet. We provide these companies only with the information they need to perform their services. These service providers are restricted from using this data in any way other than to provide services for The Michigan Banner, and they may not share or resell this data.

How to opt out from receiving newsletters and promotional offers


Email Newsletters

The Michigan Banner offers a weekly email newsletter. If you no longer wish to receive this newsletter, click the “unsubscribe” link located near the bottom of each newsletter. Clicking this link will instantly opt you out of all Michigan Banner emails, but you will be presented with the option of re-subscribing to any newsletters or communications that you still wish to receive. If you take no action, you will stay unsubscribed from everything.

Email Promotions

If, at any time, you prefer not to receive marketing emails from us, click the “unsubscribe” link located near the bottom of one of these emails. Clicking this link will instantly opt you out of all The Michigan Banner emails, but you will be presented with the option of re-subscribing to any newsletters or communications that you still wish to receive. If you take no action, you will stay unsubscribed from everything.

If you experience difficulty with the unsubscribe process, feel free to contact us at info@michiganbanner.org and provide your email address along with the name/type of the emails from which you would like to unsubscribe.

Is your information protected?


Data Security

We use reasonable precautions to protect our users’ personal information and to store it securely. Sensitive information that is transmitted to us online (such as a credit card number) is 256-bit encrypted and is transmitted to us securely.

Although we take appropriate measures to safeguard your information, we cannot guarantee its absolute security. To further protect your data, we recommend that you use complex passwords for your accounts with us and for accounts with third parties that you link to any of your accounts with us. Please do not use the same passwords you use for your account with us for other services or share your password with unauthorized people. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with the “Contact Us” section below.

Data Retention

We will retain your information for any period required by law. Where we are not under a legal obligation to retain your information, we will determine what is necessary by reference to the lawful basis for processing set out above and our legitimate interests.

If you have any questions about how long we keep your information, please contact us.

Changes to This Policy

This Privacy Policy may be amended from time to time. Any such changes will be posted on this page so you should check here from time to time.